The bits and pieces of text like key words, a phrase and so on
that describe a page’s content is called a Meta tag. Unlike others, these Meta tags
never appear on the page, rather they appear as code in the web page.
Tags that you see on a blog site, explains what Meta tag is all
about. That is, in a blog culture we explain
little content descriptors that direct search engines to know what the
particular web page all about us. Same way Meta tag also explains what the page
is all about through coding. The only difference that you recover between a
blog post and tags is blogs appear on page and Meta tags exist in HTML, usually
at the “head” of the page. These tags
are entirely visible to search engines and the SEO strategist who know where
the Meta tags are positioned.
The “meta” stands for “metadata,” which is the kind of data these
tags provide – data about the data on your page. Meta tags are used popularly
as sources of information provided by webmaster to search engines with little
pieces of data about their situations. They are also used to provide data to
all third party clients, and each of these third party systems process only Meta
tags. Every bit in the form of codes the Meta tags are appended to the
<head> section of your HTML page.
Uses of Meta Tags in SEO- Meta Tags by nature do great favor for SEO,
but not all of them. Some Meta tags help you to get the word out and which have
become old-fashioned. If you desire to find out whether a dedicated page of your
using Meta tags then right-click anywhere on the page and choose “View Page
Source.” A new tab will appear in Chrome
as a pop-up window, top of the page is where the Meta tags could be.
How to Write Meta Tags in SEO
Meta tags are of more than ten types among which four major types
like Meta Keywords Attribute, title tag, Meta description attribute, and Meta
robot attribute. Each Meta tag of its type serves different functions in the
elements of seo, but all shares same purpose, increase the ranking of the web
page through high-quality content. But
after 2015 some of the popular types of Meta tag vanished as and when highly
qualified seo techniques came in. Others like Title Tag and Meta Description
Attribute never faded and they were considered as worth using on regular base
in seo techniques. Be creative while
writing for a Meta tag.
Creativity is used in Meta tags when five hundred word content is
summarized in a sentence of five word.
When the search engine bots crawl in your website, it doesn’t possess
the patience to read your entire page content. That’s when the Meta tag comes
in, the small description about your site can help the search engine to select
you and rank you high.
Spread your wings of creative writing and use meta tag techniques
to improvise the result of seo. When
used properly Meta Descriptions can help you ‘hook’ with your advertising partner
in free SERPs.
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